Azure
Branding | Visual Identity | Graphics
Azure is a Civil Engineering company that develops projects, in partnership with architectural firms, to build contemporary, high-end residential homes. At Azure, architecture and design are not just part of the process, but the starting point. The brand needed to show that the technical and creative universes can coexist. Uniting technique and art, organic forms and geometries, blue and black.
“Beyond concrete,” where engineering and architecture meet, was the tagline created to translate the brand idea. And to embrace this idea, the logo and graphic elements were created from the texture of painted concrete.
Client: Azure
Year: 2023
Azure is a Civil Engineering company that develops projects, in partnership with architectural firms, to build contemporary, high-end residential homes. At Azure, architecture and design are not just part of the process, but the starting point. The brand needed to show that the technical and creative universes can coexist. Uniting technique and art, organic forms and geometries, blue and black.
“Beyond concrete,” where engineering and architecture meet, was the tagline created to translate the brand idea. And to embrace this idea, the logo and graphic elements were created from the texture of painted concrete.
